From Guesswork to Growth: How Strategic Financial Planning Changed the Game for Electro Soft Inc.

When Karla Trotman took over her family business, Electro Soft Inc., in 2020, she was stepping into a legacy nearly four decades in the making. As a second-generation owner, she brought a strong educational background in business logistics and an MBA. Yet, despite her formal training, she quickly realized that running a business required a different set of financial skills—ones that business school hadn’t equipped her with.

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